Rami Alkarmi connects Entrepreneurship Ecosystems





Entrepreneur. Investor. Business Model Strategist.

I am what some call a serial entrepreneur , as i founded my 1st startup at the age of 19. and was one of the 13 Jordanians who attended the Presidential summit on Entrepreneurship in Washington DC 2010.

Deeply rooted in the arabic geeks, and startups community where I am usually referred to as (Pirate of Digital Arabia) with reference to my special passion towards the Lean Startup , AARRR and Customer Development Models.

A mentor , trouble maker :) panelist and speaker during forums and events likes GEW & Startup weekend , Advisor/Mentor to at least 30+ ventures, and am also famous for holding Hackathons.

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Posts tagged "Marketing"

Ok I realize I usually and generally deal with and write about brands that are way beyond their first 100 customers. But, I figured with so many startups popping up plus the fact even the biggest of brands had to start somewhere — now was as good a time as any to share insights and words of wisdom from those who have lived and breathed the experience firsthand.

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Younger generation employees are embracing the ubiquitous use of social media, even when leaving a company, and we can expect this sort of thing to happen more often. There are several things that you need to consider before responding. Your first step should be to include guidelines for managing this type of PR crisis in your social media policies. These guidelines should go beyond the method of your response.

http://twt.lu/1idhpul

Ads that make it easy for people to install apps on their mobile devices became a surprise cash cow for Facebook. The ads reversed the social network’s dismal mobile ad situation, which was blamed for helping tank its initial public offering almost two years ago, and prompted rivals such as Twitter and Yahoo recently to announce their own mobile app install ads.

http://twt.lu/1kY1aqB

Change has been afoot at Facebook and Twitter, but most users won’t have noticed these changes as of yet. In a series of blog posts over the past two weeks, both networks have made some pretty significant announcements that will impact business owners who use their platforms.

http://twt.lu/1iGfOSn

Change has been afoot at Facebook and Twitter, but most users won’t have noticed these changes as of yet. In a series of blog posts over the past two weeks, both networks have made some pretty significant announcements that will impact business owners who use their platforms.

http://twt.lu/1rf5gfJ

It was Napoleon Bonaparte who advised, “Never interrupt your enemy when he is making a mistake.” That guidance would seem to apply just as much today as it did back then.

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"In a world where people are overwhelmingly seeking out high impact content to help them make purchase decisions, should brands be aligning with experts to serve the role of influencer?"

http://twt.lu/1f0wV27

For years, the rise of Android seemed to put almost no dent in the massive proportion of mobile traffic generated by Apple’s iPhones. Various theories held that despite their rapid sales, early Android phones weren’t as easy to use as iPhones, didn’t have the latest and greatest apps, or simply were bought and used by people who cared more about making phone calls and texting than using a lot of apps or roaming the mobile Web. As a result, advertisers preferred to direct ads to iPhone users.

http://twt.lu/1reb09H

I asked social video analytics company, Unruly to pull the data on the top-shared online videos from the autos sector in the year since the 2013 New York Auto Show. Two luxury brands emerge as best in class: Mercedes with its quirky “Chicken/Magic Body Control”, and Audi’s Star Trek tie-in “Zachary Quinto vs. Leonard Nimoy ‘The Challenge’”. The former appeared to be done on a shoestring budget and the latter looked expensive. So does cost matter? In this case, apparently not.

http://twt.lu/1jAqcco

The fictional characters of the 1960s have nothing on advertising’s real-life stars of the 2010s.

http://twt.lu/1h7m0CE

In order to survive, ad agencies will have to learn to experiment, risk failure and pivot quickly. In effect, they will have to stop thinking like ad agencies.

http://twt.lu/1ragFxu

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Starbucks continues to test alcohol sales in selected stores, and appears to be on the verge of rolling out beer and wine to more of its coffee shops. Their Starbucks Evenings concept adds selected adult beverages to an expanded food menu. The benefits to Starbucks are clear: if they can make

http://twt.lu/1g7t2Xv

On the high holiday yesterday—4/20, that is—my friend and PR client Jason Hairston, the young entrepreneur behind the übersuccessful Nugget Spot in New York City, happily shared an article on Facebook. It was a Thrillist roundup of the city’s top 32 places to cure the holiday munchies.

http://twt.lu/PnVIAU

This article is by Margaret Molloy, the global CMO for strategic branding firm Siegel+Gale. Follow her on Twitter @MargaretMolloy.

http://twt.lu/1jwm9Oj